Tag : Advertising

Power Words For Persuasive Advertising

Words that sell are the charismatic characters of the English language, flashing an irresistible appeal that draws us in and piques our curiosity. Here are seven worth their weight in advertising gold. Now. In this age of instant gratification, the word now is more important than ever. It has power, especially when paired with an additional incentive. For example, “Call now and get free shipping and a special gift!” New. The urge for something new…

Corporate Identity: The Whole is More Than The Sum Of Its Parts.

Many businesses and organizations use bits and pieces of what’s come to be called a corporate identity package. A logo. A business card. Maybe some letterhead with a passing design relationship to other materials past or present. But this fragmented approach never adds up to a memorable statement about what makes a company special. Vision. Identity. Brand. Your corporate identity materials should be strategically formulated, based on the vision you have for your business or…

Postcard Power: The Humble Direct Mail Piece That Still Hits Home

Pssst … pass it on: The old fashioned postcard is still a force to be reckoned with in this age of high-speed digital technology. Here at AdServices, we mailed close to 10 million postcards on behalf of our clients in 2011 alone. While each marketing medium has its strengths, the humble postcard remains a go-to performer for getting attention and results quickly and cost-effectively. After all, in an age of information overload, postcards are an…

We’ve updated our portfolio!

We’ve added tons of new work to our portfolio section. Take a trip over and have a look at some of our recent work in print, web & outdoor media. Don’t forget to leave us a comment and let us know what you think! We looking forward to working with you and adding your project to our portfolio.