Monthly Archives : October 2018

Give Your Ads Impeccable Timing The Geo-Targeting Way

As seemingly everyone goes about their daily lives with phone in hand, the old real estate adage that it’s all about “location, location, location” is now equally true about advertising. Enter geo-targeting where the real-world geographical location of a mobile device is identified through built-in smart technology, device ID and various other tracking methods. Geo-targeting can provide value for your audience and better performance for you. Here’s how: Strengthen Promotions. By knowing the demographics of…