Tag : words

The Wide, Wide World of Wordplay

Stray Thoughts: Reflections From The Lighter Side of AdServices   As inventions go, words are a pretty good one. They can persuade, provoke, motivate, and inspire. They can get people thinking, feeling, talking and changing. And when you’re in a more playful mood, they can just provide some harmless, learning-free amusement. Need to lighten up? Let the wordplay begin … Don’t Hassle Me, Man. People use to say “hassle” all the time. “What a huge…

Stick A Fork In Deluxe, It’s Done.

Stray Thoughts: Reflections From The Lighter Side Of AdServices Once upon a time in America, the word “deluxe” was an adjective that saw plenty of action, especially in the world of advertising. A French word denoting extra good quality or luxury, deluxe was used to promote hotels (“deluxe accommodations”), cars (“deluxe interior”) and even sandwiches (“deluxe meatball sub”). And then, about 20 years ago, deluxe died. Only nobody told it. Sure, the word is found…

Safe To Say

Stray Thoughts: Reflections From The Lighter Side of AdServices After “LOL,” “Awesome,” and “Feel better,” one of the most overused Facebook comments is “Be Safe!” Cases in point … POST: “We got 6 inches of snow last night.” COMMENT: “Be Safe!” POST: “Going hiking with my cousin.” COMMENT: “Be safe!” POST: “I found out I’m allergic to cinnamon.” COMMENT: “Be safe!” POST: “Bought a home haircut kit.” COMMENT: “Be safe!” I think it’s safe to…

Bye, Bye Bits And Pieces

Stray Thoughts: Reflections From The Lighter Side Of AdServices It’s time to clean out AdServices’ mental closet and clear away a bottleneck of random notions, musings, and ramblings. You ever notice that when you need about 20 seconds to accomplish some small task in your car you never hit a red light, but when you have absolutely nothing to do in your car you hit every red light and they all seem to last about five minutes?…

Making The World A Better Place … One Blog Post At A Time

Stray Thoughts: Reflections From The Lighter Side of AdServices We’ve all seen it … or heard it. It happens with such staggering regularity that it’s almost impossible to miss. No, I’m not referring to the relentless overuse of the word “awesome” to describe any and all positive experiences. I’m talking about awesome’s clichéd cousin from the advertising world that ends messages with the worn out words “one at a time.” Here are some examples, slightly…

“Holy Cow!” She Exclaimed.

Stray Thoughts: Reflections From The Lighter Side Of AdServices No one says “Good Grief” or “Great Caesar’s Ghost” anymore, but plenty of people still say “Holy Cow.”   That’s pretty amazing when you consider “Good Grief” and “Great Caesar’s Ghost” had some snappy alliteration going for them and “Holy Cow” conjures up images of a slow-witted farm animal. I say we’ve milked “Holy Cow” long enough. Let’s all make the jump to “Sweet Sockeye Salmon!”…

Woke Up This Morning, LOL

Stray Thoughts: Reflections From The Lighter Side of AdServices I’m a guy who will LOL when he finds something funny, which apparently isn’t as often as a lot of people who will LOL without any provocation whatsoever. Example # 1: “Just bought 2 cans of diced tomatoes, lol.” Example # 2: “Thought today was the 15th, not the 14th, lol.” Example # 3: “One of these days I’ll get to Wyoming, lol.” Please stop, gratuitous…