Tag : logo

Take Your Logo From No-Go To Noteworthy

What’s in a logo? If done well, instant brand recognition and positive messages. Coca-Cola. Harley-Davidson. Nike. Starbucks. When you think of well-known companies, you think of their logos. Brand-savvy graphic artists can translate thoughts about a business into an easily recognizable symbol that will help people instantly identify with it. Equal parts style and statement, your unique logo should represent you in all your communication and marketing efforts. Even when a potential client or customer skims…

Branding 101

Developing a brand identity is one of the most important tasks your organization will ever undertake. A strong brand creates individuality for your firm, making every aspect of communications and marketing more effective. Brand development begins in the boardroom. The process starts by clearly defining what your organization stands for. This is the promise you must constantly fulfill. We expect low prices from Walmart, fun and fantasy from Disney World and help in times of…